We hope this newsletter finds you well. What an exciting month it has been already! A huge congratulations to Saigon Kitchen, crowned Launnie’s Best Bao. More than $10,000 worth of bao were purchased and over 200 people cast their votes. A big thank-you to Canton Restaurant, Mudbar, Bluestone Bar and Kitchen, Sun and Moon Eatery, Wang's Restaurant, Goldfish Express and Inside Café for creating such delicious bao and joining in the fun.
Trung Nguyen, Saigon Kitchen owner, with Gab Dicarlantonio, Launceston Central CEO
The next few weeks are shaping up to be vibrant across the CBD, with colourful new art murals appearing throughout the city thanks to the City of Launceston’s Throughfare event (please note details further down of the road closures for this event).
Love Launnie EOI open now
Launching soon is our brand-new campaign, Love Launnie, running from 1 May to 30 June. Designed to bring locals back into the CBD and encourage in-person retail over online shopping, Love Launnie is an eight-week celebration of our traders—replacing this year’s Super Sale Saturday. EOIs are now open for businesses keen to take part.
Update on The Lounge
The Lounge will soon return under new management, with Gallery Theatre taking the lead on this much-loved community space. We’re proud to support them through the transition and look forward to sharing more news as it unfolds.
Hawthorn celebrates 25 years
We’re also thrilled to welcome the Hawks back to Launnie this April, especially as they celebrate 25 years in our city. Expect plenty of activations and community moments as part of their milestone season. To learn more about their impact on our local economy, join the Chamber of Commerce and Hawthorn for their winter economy info session (details below).
With Easter just around the corner, and those gorgeous Launnie autumn days rolling in, we hope you enjoy the season with family, friends, and plenty of visitors. From our whole team, we wish you a wonderful Easter.
Warm regards,
Gab Dicarlantonio
Chief Executive Officer
gab@launcestoncentral.com.au
EOI now open for Love Launnie
Join our campaign to promote local shopping in the CBD
Launceston Central's latest campaign, the return of Love Launnie, is launching 1 May through 30 June and the expression of interest is open now through 10 April.
The campaign will have three components: an in-person launch event on Saturday 2 May (open day), a digital shopping rewards program (shopping passport), and ongoing digital marketing with giveaways (weekly sector spotlight).
Only 100 retailers will be included in the shopping passport scheme.As this is primarily a retail campaign, these spaces will be allocated to the first 100 retail businesses to confirm their participation. To submit your interest, please click the link below. Questions? Feel free to reach out to us at info@launcestoncentral.com.au.
Thoroughfare to bring big crowds and road closures
This Saturday 28 March 11.30am - 9pm (St John St, The Avenue, Brisbane and Quadrant Malls)
Produced by the City of Launceston this Saturday 28 March, Thoroughfare is a free, all-day celebration of street culture taking place in the heart of the CBD. Thousands of attendees are expected for this community event. To capitilise on the crowds, be sure to promote your hours and any special offers on social media ahead of this big event.
The following streets will be closed to vehicles from 5.00am on Saturday 28 March until midnight:
St John Street between Paterson to York
Brisbane Ave between St John Street to George
Activations will also take place in the Brisbane and Quadrant Malls.
Please inform staff as their travel plans may be impacted by the road closures and increased foot traffic.
This Tuesday: Hawthorn and the Northern Winter economy
Tuesday 31 March 5.30 - 7.30pm (Alida Restaurant at Penny Royal)
Tickets: $50 per person (includes canapés and a drink on arrival)
Hawthorn’s presence in Launceston has delivered more than just great football.
As the partnership reaches its 25-year milestone, join Dave Cox, Head of Tasmania Operations at Hawthorn, for a behind-the-scenes look at how the club leverages its brand, reach and expertise to drive visitation, visibility and economic impact for Northern Tasmania.
From the commercial mechanics behind the partnership to award-winning destination campaigns, Dave will share insights into how sport can power regional growth.
A fascinating conversation for anyone interested in sport, tourism, economic development and the future of our region.
Dave will provide an exclusive sneak peak at their 25th anniversary campaign and 3 lucky people will walk away with an exclusive 25th anniversary commemorative piece worth $175. Click the link below to secure your spot for this informative conversation.
Join Tourism Tasmania for industry update at Albert Hall
Monday 13 April 4-6pm (Albert Hall)
Tourism Tasmania invites local businesses to join them for their latest update, to highlight current industry and global trends and share progress on their strategy and marketing activities. They will also be hosting a panel discussion on how AI and technology are reshaping the tourism landscape.
Afterwards, network with fellow industry peers, Tourism Tasmania team members, and your regional tourism organisation over drinks and nibbles. This event is free to attend but requires registration at the link below.
